There was a time not so long ago when almost everyone was wearing one of those Livestrong bands to support a cause. Each color represented a different cause, and to be honest, they are a great thing. The money from them helped people, and people received an item that they could be proud of. The 1:Face Watch from Mirza Minds is bringing back supporting a cause on your wrist, but it's doing it in the form of a stylish watch instead of a bracelet.
While the watch looks good, that isn't what this project is all about. It's really about making the world a better place. Each of the different colored watches helps support a different cause. The white watch supports a charity called One Day's Wages and will provide food for 16 children on the horn of Africa (Ethiopia, Kenya, and Somalia). For every five red watches purchased, Keep a Child Alive can provide one month of AIDS treatment.
In all, there are six watches, each supporting one important cause. The image above breaks down where the money goes for each of the six watches. They are all backed by reputable charities, so you can be assured that the money is going where it's supposed to.
The watches themselves feature a simplistic design that looks quite stylish. There's a large face with a mirrored finish that doesn't display the time unless you push a button. When you push the button, the time pops up on the screen in white LED lights. Even though only one button is necessary for the watch, it has one on each corner to create symmetry.
The 1:Face battery life will depend on individual usage, but the creators estimate that if you check the time six times a day, the battery should last about two years. They also include a one year warranty, so if you somehow break the tempered glass screen, they will repair or replace it for you.
The project is seeking funding on Indiegogo, and it has more than exceeded its initial goal. If you want to back the project, you can grab a watch in the color of your choice for US$40. You can back the project for higher amounts if you want to support multiple causes and own extra colors. If you back the project for $500, you receive a touchscreen watch that backs each of the causes. Mirza Minds plans to ship the watches to backers in November, and have them available at retail in Q1 2013.
The video below from the creators introduces the 1:Face Watch.