MyVu personal media player eyewear for CTIA

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March 24, 2006 The world is quickly moving to a mobile entertainment experience with the tidal wave of Mp3 players being followed by a smaller wave of personal video players led by the iPod and the inevitable convergence of this capability into the device formerly known as the mobile phone. The biggest problem will be getting a device small enough to be portable and big enough to house a screen worth viewing it on, so we remain bullish about the prospects for eyewear video viewers . Offering the equivalent of a big screen TV in a pair of ultra-light X-Men-style eyeglasses with the added advantage of noise cancellation earplugs, one of the most likely products to succeed is the myvu personal media viewer from MicroOptical. Predicatably, MicroOptical will be making a huge push into the mobile industry at CTIA Wireless 2006 in Las Vegas on April 5-7.MyVu has already been paired with several mobile phones with video capability such as the Toshiba TX60/V803T and Samsung’s SGH-D600

When plugged into a mobile device, the myvu viewer presents a large TV-like experience that mobile devices' small displays cannot match. MicroOptical will demonstrate how the small, ultra-light eyewear viewer enhances current and future mobile applications such as high quality mobile TV and interactive gaming.

The myvu viewer will also be featured in the Fashion in Motion show, a technology fashion show that fuses the world of high fashion with the latest wireless technology. In this couture style runway show, models display the latest and greatest wireless devices and accessories on the market today, as well as the futuristic technology of tomorrow.

Fashion shows will take place on the Fashion Show Stage located in the Mobile Entertainment eXPo area in the Central Hall of the convention center: Wednesday, April 5, and Thursday, April 6: 11:00 a.m., 1:30 p.m. and 4 p.m.; and Friday, April 7, at 11 a.m. and 1:30 p.m.

"Mobile devices will remain in their current form factor for years to come. The size of their displays continues to be a major roadblock for a satisfactory user experience," said Tony Ho, Director of Business Development of MicroOptical. "The myvu viewer is designed to address this issue by providing hands free, head-up access to a large, bright quality image that's daylight viewable. The myvu viewer, which offers privacy by design, truly enables users to watch anything, anytime, anywhere, and any way they want it."

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