With the TV heavyweights unleashing a torrent of 3D LCD and plasma TVs upon us this year it would be easy to assume that those are the only technologies capable of providing 3D viewing in the home. A small Los Gatos, California-based startup called HDI is out blow such assumptions out of the water with what it says is a superior 3D alternative. By all reports the company’s laser-driven 100-inch 2D/3D Switchable Dynamic Video Projection Television delivers a stunning 3D picture, thanks in part to its boasting the highest refresh rate of any mass-produced television or projector.
Laser TVs aren’t new, and although they've attracted praise for their impressive picture quality and energy efficiency, they haven’t really set the world on fire in the sales department. HDI is hoping to change that with its laser-driven 3D offering. HDI says its display delivers a 2D image with a 50 percent greater resolution than today’s digital cinemas and derives its high definition stereoscopic 1920 x 1080p “3D” image quality from two RGB laser-illuminated Liquid Crystal on Silcon (LCOS) micro display imagers.
At full 1080p HD, the HDI Ltd. screen refreshes at 360 fields per-second on each eye. According to the company this high refresh rate eliminates the adverse effects, such as migraines, dizziness, and nausea, long associated with substandard 3D display technology. For conversion of 2D content to 3D HDI TVs will utilize real time converter technology from HDlogix.
The two overlapping images are projected at a rate of 360 frames per second for each color for a grand total of 1080 images per second – far greater even than the 480Hz LED 3DTV unveiled by LG last month. In another point of difference to the current crop of 3D TVs being released the HDI offering can be viewed using passive polarized glasses instead of the more expensive active shutter glasses. And an added bonus of using lasers is that energy consumption can be kept down to less than 200 watts for a 100-inch set.
Initially HDI had hoped to license its 3D technology to existing TV manufacturers but no one was interested so HDI decided to start a TV company and produce the sets itself. It will be aiming its 100-inch TV at high-end, custom install users as well as corporate boardrooms, studios and sports bars.
If you’re one of the fortunate ones to be attending NAB 2010 in Las Vegas later this month then you can decide whether the accolades are well founded as HDI will be debuting its laser-driven 100-inch 2D/3D Switchable Dynamic Video Projection Television there. Everyone else will have to wait until the HDI 3D sets start appearing in high-end AV retailers. There’s no word of when that is expected to happen or how much the new TVs will be when they do.
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