Automotive

Audi shows off new virtual dashboard concept and piloted features at CES

Audi shows off new virtual das...
Audi shows an AMOLED-based concept interior at CES 2016
Audi shows an AMOLED-based concept interior at CES 2016
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Audi shows an AMOLED-based concept interior at CES 2016
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Audi shows an AMOLED-based concept interior at CES 2016
Audi shows an AMOLED-based concept interior at CES 2016
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Audi shows an AMOLED-based concept interior at CES 2016
Audi shows an AMOLED-based concept interior at CES 2016
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Audi shows an AMOLED-based concept interior at CES 2016
Audi shows an AMOLED-based concept interior at CES 2016
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Audi shows an AMOLED-based concept interior at CES 2016
Audi shows an AMOLED-based concept interior at CES 2016
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Audi shows an AMOLED-based concept interior at CES 2016
Audi at CES 2016
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Audi at CES 2016
Debuted at the 2015 Frankfurt Motor Show and subsequently displayed at the LA Auto Show, the e-tron quattro concept shows up at CES
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Debuted at the 2015 Frankfurt Motor Show and subsequently displayed at the LA Auto Show, the e-tron quattro concept shows up at CES

Auto companies – particularly German ones – are taking infotainment systems to the next level at this year's CES. Bosch has set the driver afloat in a sea of displays; BMW has updated its sporty i8 plug-in with next-gen screen technologies; and Volkswagen has revived the classic Microbus (sort of) to showcase its own ideas about the future of in-vehicle infotainment. Audi is getting in on the action with a new AMOLED-based virtual dashboard concept and also previews a few upcoming autonomous technologies.

Though it calls it the virtual "dashboard," Audi hasn't transformed the entire dashboard into one big digital display space, the way Bosch has. Instead, it's kept things a little more familiar with a 14.1-in curved AMOLED virtual cockpit in front of the driver and dual-touchscreen MMI in the center console. The MMI includes an upper infotainment widescreen and lower handwriting and settings control screen. The CES interior mockup is based on the interior of the e-tron quattro concept and is virtually indistinguishable from that cockpit, save for the fact that it doesn't have a blue concept car around it.

Audi shows an AMOLED-based concept interior at CES 2016
Audi shows an AMOLED-based concept interior at CES 2016

More of an evolutionary step than a full rethink, ala Volkswagen's Budd-e HMI, Audi's system supports natural, familiar gestures borrowed from touchscreen-based consumer electronics and adapted for smooth, intuitive automobile use. Haptic feedback helps ensure more reliable control.

The multi-display HMI is backed by MIB2+, a more powerful refinement of Audi's second-generation Modular Infotainment Platform. With the upgraded electronics architecture, Audi claims to be the first automaker offering support of the LTE Advanced communications standard, giving its connected hardware about three times the speed of Audi's current-generation MIB2, with 300 Mbps download and 50 Mbps upload capabilities. MIB2+ also offers improved voice control capabilities by running commands through both onboard and cloud-based voice recognition systems for better accuracy and performance. Voice over LTE (VoLTE) support provides for clearer, more reliable voice calls.

"The interior of the future will radically alter the way our customers operate and experience things in the vehicle," says Ricky Hudi, Audi executive VP of electronic development. "We are developing our successful Audi virtual cockpit into the Audi virtual dashboard and creating an entirely new world of experience for our customers. In the future, the entire system will get to know the customer and their habits and preferences, then proactively support them."

Audi shows an AMOLED-based concept interior at CES 2016
Audi shows an AMOLED-based concept interior at CES 2016

Audi plans to rely on the recently acquired HERE mapping database for its evolving driver support and automated technology suite. In conjunction with BMW and Daimler, Audi completed the purchase of HERE from Nokia last month. HERE's high-precision roadway and infrastructure mapping will be paramount to future driver services and autonomous features.

"HERE provides the foundation for new infotainment, connectivity and assistance systems, an excellent database for further extending our lead in the field of piloted driving," explains Hudi.

Audi will soon start mixing more real-time information with this raw mapping data, relying on several car-to-x features to feed information back and forth between sensor-equipped cars and infrastructure. Audi's first car-to-x features will launch later this year.

The "traffic sign information" system will be offered first on select-market 2017 Q7 and A4 models, allowing cars to read speed limit markings with the onboard camera and send them to the central server, where they will be analyzed and sent out to other properly equipped Audi vehicles. The driver and driver-assistance systems will be kept informed about speed limit information so they can adjust for safer, more efficient commutes.

Audi shows an AMOLED-based concept interior at CES 2016
Audi shows an AMOLED-based concept interior at CES 2016

Perhaps even more useful, a new hazard information feature will also be launching on select-market 2017 Q7 and A4 models. This feature allows cars to identify and communicate information about road hazards like black ice, fog and traffic incidents to other vehicles.

The forthcoming traffic light information system will pull traffic light information from a central computer to help the driver hit green lights.

All the aforementioned features and equipment are certainly worth a look at a technology show like CES, but none of them have the wow factor of something like an FFZERO1 or Budd-e. To help compensate, Audi's CES booth complements these newsworthy but low-flash technologies with a few full vehicles, including the e-tron quattro concept and the R8 V10 plus. Audi is also highlighting Matrix OLED and laser lighting technologies.

Source: Audi

2 comments
Mel Tisdale
The 'HERE' system needs to be linked to the Highways Agency (H.A.) - or local equivalent - so that all hazards and obstructions are broadcast to the onboard maps (which the H.A. should keep up to date). Road signs are 20th century technology, which should be consigned to the scrap heap as soon as the current vehicle fleet has also been scrapped. To know speed limits etc. the vehicles should read the onboard 'HERE' map instead. That way will can set the safe speed every ten metres. Keeping hazard information from some models is, or should be, illegal. If messrs Audi and company know of a danger, they should broadcast it far and wide, full stop. It will be an act of folly to continue developing these autonomous and semi autonomous vehicles without there being oversight that ensures that they will all communicate with each other and the H.A. etc. The global motor industry will have failed if it is impossible for any single autonomous, or semi-autonomous vehicle to cross a national border and not be operating safely with all onboard systems not only functioning and communicating 100%, but also the 'driver' automatically knowing where all the major controls are and how to operate them without looking. If the motor industry doesn't soon get a grip of autonomous and semi-autonomous vehicle development, we will all be in the hands of the 'progress prevention officers' a.k.a. the accountants and marketing managers, and heaven help us. (I speak from (painful) experience!).
JungGull
So much Samsung R&D and Tech in the automotive world today. Especially here.... since Audi like so many luxury and standard auto makers, is using the Linux Foundation's Tizen OS platform as a basis for their own custom in car and infotainment in their cars today. The screens here are Samsung Super AMOLED screens and no doubt the best screens available for Auto Industry's needs! But.... then again why do you think all German Car makers along with many others including Samsung's own Renault eMX Electric Concept prototype and the best selling Electric car in Korea's SM2 Electric car. Which is also now getting SELF DRIVING TECHNOLOGY TOO!!! .....actually no car maker today is ignoring Self Driving nor the electric car market. They may be ignoring Apple..... but Samsung has actually been in the car making industry and knows what they need and want first hand. Which is quite honestly.... NOTHING FROM APPLE OR GOOGLE!!!!