This is by far the best bike-light i'd ever seen.
It always blew me away how much "junk" is out there when it comes to bike-lights. It's like companies think "smaller is better" when it comes to lights, but the truth is a bike-light should be just as "in your face" (if not more) than a motorcycle's lights.
Glad these guys figured that one out. Great to see something actually manufactured in the USA.

Seems to bee a good solution. Hope the magnets at strong enough for a bumpy ride because these lights are way to expensive to just lose one unnoticed on a country rode
It could be a great hit if they come done with the price a lot to say 100$ a pair. The price for the parts is not that high that it justifies for the current estimated market price. All items already exist in one form or another. The mounting, The led lights, the silicon, and so on. All these things are already used as lights for bikes using ordinary batteries and available for less then 50$. Raising the quality doesn't justify a price that high.
With the current price of 270$/pair it only sells to the upper market. Setting it to 100$ a pair will bring it to the much larger middle market and will sell much more. Bringing it down to 50$ will make it sell to everybody

I agree with Vincent, way too expensive.
Ignoring the cost, I think it would be nice if they flashed continuously, which would make them even more visible. And seeing as it is becoming almost standard practice on LED bicycle lamps, it would automatically inform all interested parties that the light is attached to a bicycle.

Vincent is right on the mark on the magnetic system, there should be a back up lanyard in case they get knocked loose. I've arrived at a destination only to find something missing, I'd hate that that to be my new pricey light.

Inside of expensive and imperfect magnets he should try a simple inexpensive latching tool modeled along the lines of the aluminum carabiners that are easily found as point-of-sale toys in home centers. These are small, cheap, sturdy and intended for light loads such as keys but more than sturdy enough for this use. I wish them luck but at a much more viable price point.

Anything that improves cycling safety is to be welcomed. This is a good idea but needs secure fixings and a more realistic price.

My concern with this is the 'all round' glare would impair my night vision - fine for being seen, but maybe not so good for seeing?

isn;t it illegal or dangerous to have red lights visible from the front?
also i think they are too expensive maybe that is what low volume made in usa costs
wle

I see an easy way to trim costs on this light. Remove the magnets. Remove the quick release mount altogether. Use AA or AAA batteries. I don't understand the obsession with removable lights and accessories on bikes. It's just an easy way to lose your gear or accidentally leave it behind when you need it.

@Larry English
I think so too. In normal cars the front flashing lights are amber and the rear ones red. This also gives indication of direction the vehicle is traveling.
I have some N42 and N52 class magnets that are extremely strong. All you would need is a small gizmo "crazy glued" the circular frame part with a flat surface for attaching the magnets.