Well, one thing with plastic body that is for sure is, no more body rust issues in high humidity coastal areas. Vehicle body damage is one issue, but a more serious issue is cuts and similar injuries caused by rusty metal in poorly maintained vehicles.

Well, with the relatively primitive Land Rover Defender destined for retirement very soon, something along the lines of this concept might well fill a small portion of the hole left in the off-road market. But, of course, Land Rover will be bringing in their own replacement too, so who knows what the future might hold.

I think it is really cool. I hope it does get made and is able to import it to the USA.
It looks like something Lego would make.
Perhaps the plastic panels would be like the ones on the Smart car and easily changed so one can have one color one month and another color another month?
Perhaps it could be sold by Smart and called a ForOffRoad? :)

Step in the right direction.

Have you ever heard about "Mehari" french Citroen jeep? Purely the same. 45 years ago...
http://www.bing.com/images/search?q=mehari+4x4&qpvt=mehari+4x4&FORM=IGRE
http://fr.wikipedia.org/wiki/Citro%C3%ABn_M%C3%A9hari
Cocorico! :-)

If the plastic panels are modified to be a thick outside skin with polyurethane foam backed up by a thinner inside panel such a design could tolerate an enormous impact and still protect the occupants better than any other vehicle on the road. A foam reinforced panel body on frame design could be far below the weight of any other vehicle, take far harder hits & crashes, and still have a far longer service life than conventional vehicles. The body components would be moldable with molds that would be far less expensive than metal panels require and have a reasonable production life. And, No, the vehicles do Not have to look like Lego toys.

Over twenty years ago RMI published specs on the "hypercar", made from theromplastic-composites four times stronger than steel. It's easily moldable with no loss (reusable scraps).

As the world's finance market comes to terms with the forthcoming collapse caused by ever rising oil prices, the Kitesh model, or something like it, might just be the best choice of transport.
Let's face it, roads and bridges are already showing marked signs of neglect. Heaven knows what they will be like as the situation gets ever worse.

Unless they are trying to appeal to the "macho" crowd, it would be nice if they were to include something more aerodynamic than a plastic brick body design! I'm sure not all driving will be off road at slow speeds, so aerodynamics would improve the relatively poor electric range. Other than that, a great idea that is poorly executed.

I was almost excited for a rust free winter 4x4...then i noticed the price. You'd think with a plastic body and no paint required it would be pretty cheap.