Children

Morgan courts future electric drivers with EV3 Junior

Morgan courts future electric drivers with EV3 Junior
The EV3 Junior is designed for aspiring Morgan drivers
The EV3 Junior is designed for aspiring Morgan drivers
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The EV3 Junior has a stylish wooden dash with a single circular vehicle information display
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The EV3 Junior has a stylish wooden dash with a single circular vehicle information display
The EV3 Junior benefits from working lights and enamel badge detailing
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The EV3 Junior benefits from working lights and enamel badge detailing
Prices for the EV3 Junior start at £7,995
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Prices for the EV3 Junior start at £7,995
The EV3 Junior is designed for aspiring Morgan drivers
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The EV3 Junior is designed for aspiring Morgan drivers
A small windshield on the hood of the EV3 Junior's carbon fiber body
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A small windshield on the hood of the EV3 Junior's carbon fiber body
The EV3 Junior can zip along at up to 16 km/h (10 mph) for up to 10 miles (16 km) per 4 hour charge
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The EV3 Junior can zip along at up to 16 km/h (10 mph) for up to 10 miles (16 km) per 4 hour charge
The EV3 Junior is built to order
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The EV3 Junior is built to order
The EV3 Junior is based on the Morgan EV3 electric three-wheeler launched in Geneva last year
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The EV3 Junior is based on the Morgan EV3 electric three-wheeler launched in Geneva last year
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At the start of this decade, the UK's Morgan Motor Company announced that its cult classic – the Threewheeler – was to be relaunched. At the 2015 Goodwood Festival of Speed, the company revealed an electric three-wheel follow up in the shape of the EV3 prototype, which officially joined the company's portfolio last year. Now the brand is taking aim at future Morgan drivers with the EV3 Junior.

Like its fully grown sibling, the Junior will let young electric vehicle drivers feel the wind in their hair as they zip along at up to 16 km/h (10 mph) for up to 10 miles (16 km) per 4 hour charge. The replica's carbon fiber body is suited to kids aged 6 years and over, and has a small windshield in front of the driver.

The EV3 Junior has a stylish wooden dash with a single circular vehicle information display
The EV3 Junior has a stylish wooden dash with a single circular vehicle information display

It takes a real key – as opposed to smart key – to start her up, has a stylish wooden dash with a single circular vehicle information display, and benefits from working lights and enamel badge detailing.

The EV3 Junior is built to order and comes in red, green or ivory as standard, though buyers can opt to dip into Morgan's 40,000 color paint box for a more personalized vehicle (at an additional cost).

If you feel like spoiling your offspring with an electric Morgan, prices start at £7,995 (about US$9,950) – a good deal more than the child version of the slower, but arguably more stylish, Tesla Model S we covered last year.

Source: Morgan

View gallery - 8 images
2 comments
2 comments
MichaelStevensonc2504af27a7c4b68
Looks not a little like our CycleKarts from 25 years ago...But I do think it'd be a fun machine!
Don Duncan
"...built to order..."? No confidence this will ever be worth mass producing? Or no capital? Or both?