3D Printing

3D-printed lingerie hits the catwalk

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New York based architect Bradley Rothenberg was recently invited to create a one of a kind 3D printed lingerie piece for Victoria's Secret (Photo: Bryan Bedder, Getty Images)
New York based architect Bradley Rothenberg was recently invited to create a one of a kind 3D printed lingerie piece for Victoria's Secret (Photo: Bryan Bedder, Getty Images)
The 3D-printed lingerie was made with a nylon coated in Swarovski dust and Swarovski crystals (Photo: Eli Schmidt)
Model Lindsay Ellingson wears the sparkling corset that was a highlight during this year's Victoria’s Secret Fashion Show (Photo: Eli Schmidt)
Snowflake corset design by Bradley Rothenberg
Rothenberg generated a 3D printed material based on snowflakes
Behind the scenes with Model Lindsay Ellingson in the 3D printed look for the 2013 Victoria's Secret Fashion Show (Photo: Eli Schmidt)
From computer design to catwalk, Rothenberg's 3D printed lingerie is a work of art
The process involved generating an algorithm that could produce the interlocking 3D snowflake structure
The final design hugs Ellingson's figure perfectly (Photo: Eli Schmidt)
The corset's design resembles traditional lace fabric
Plan view of the bustle by Bradley Rothenberg
Snowflake corset design by Bradley Rothenberg
Model Lindsay Ellingson wears the sparkling corset that was a highlight during this year's Victoria’s Secret Fashion Show (Photo: Eli Schmidt)
View gallery - 13 images

A collaboration between Victoria's Secret and Swarovski has seen 3D-printed lingerie hit the catwalk in New York. Architect Bradley Rothenberg was invited to help realize the one-of-a-kind design and 3D printing specialist Shapeways provided the technical know-how. The result is a sparkling, snowflake-inspired corset that provided one of the highlights during this year's Victoria’s Secret Fashion Show.

"I've always been interested in the fractal nature of snowflakes, so I wanted to do something that uses the simple mathematical equations that lead to the complex nature of snowflakes," Rothenberg tells Gizmag. "The second challenge was to take that natural beauty and make something that is wearable."

Utilizing laser-sintered polyamide, which is a nylon coated in Swarovski crystals, the team were able to create an eye-catching snowflake-like material that was then printed by Shapeways. The process involved generating an algorithm that could produce the interlocking 3D snowflake structure. Rothenberg and his team then generated several "fabric swatches" which allowed them to test the flexibility and usability of the fabric, before producing the first set of prototypes that were matched to a 3D scan of the model, Lindsay Ellingson.

"We also wanted to push the limits of the Selective Laser Sintering (SLS) process to see how thin we could print the material to be as textile-like as possible," says Rothenberg. "There was a constant back and forth between fittings and updating the digital model to get to the final design right."

And that final design is the striking 3D printed snowflake corset that hugs Ellingson's figure perfectly.

Behind the scenes with Model Lindsay Ellingson in the 3D printed look for the 2013 Victoria's Secret Fashion Show (Photo: Eli Schmidt)

When working with new 3D printing technologies, Rothenberg is excited by the seamless process of fabricating 3D objects from simple 2D designs on his computer. Having always been interested in fashion, which Rothenberg considers "to be the first form of architecture", he is encouraged by the idea of where 3D printing can take the fashion industry.

"What excites me most about 3D printing is the idea of mass customization, so that every 3D printed piece can be customized to each user at no more cost than making everything standard," says Rothenberg. "In the future, it will also allow us to make new custom materials by 3D printing on a molecular scale. Think a material that can adjust to the temperature so that you are cool when it's warm and warm when it is cold. It allows for us to approach and make form that could not have been made before."

The 2013 Victoria’s Secret Fashion Show was held on November 13 in New York and will air in the US on December 10, 2013 on CBS.

Source: Bradley Rothenberg and Swarovski via Venture Beat

View gallery - 13 images
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6 comments
Purple-Stater
Very cool, but that's not lingerie, it's a costume.
CRR
I await the male version of what looks like a very uncomfortable bit of spiky plastic with interest.
Jay Finke
I like the old 3d swimsuits on the girls just fine. if it aint broke don't fix it !
KMH
It would be interesting to feel the texture of that piece. i wonder how it stretches.
johnmauldin
I am still trying to get my arms around 3D printing. Guess I need to see one in operation. Anyway, when I begin to think of all the possibilites, it is mind boggling. Furnace Filter Guy
Grunchy
It looks prickly, blah. I guess in this context, Lamas/Billy Crystal had a point: "it's better to look good than to feel good". I'd rather feel good!