Automotive

Video: Subaru bashes down a bobsled run

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Mark Higgins crashing his way down the bobsled run in St. Moritz
Subaru
Subaru and Mark Higgins took on the bobsled run in St. Moritz
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The WRX before taking on the bobsled run
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Rally driver Mark Higgins piloted the WRX down the run
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The WRX STI doesn't make a particularly natural bobsled
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Higgins and his sled in St. Moritz
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The WRX STI takes on the bobsled run in St. Moritz
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The specially-prepared WRX STI takes on the bobsled run
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Mark Higgins crashing his way down the bobsled run in St. Moritz
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Mark Higgins causing carnage in St. Moritz
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There are few more evocative liveries than Subaru WR Blue and gold wheels
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Mark Higgins prepares to take on the bobsled run
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Studded tires are a must when taking on snowy roads. They're also handy for strafing bobsled runs
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Subaru had plenty of photographers on hand to capture the bobsled run
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The STI had to be craned into the bobsled run
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The WRX STI takes on the banking in St. Moritz
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Subaru is trying to drum up some love for the WRX STI
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The WRX STI looking a bit worse-for-wear after its bobsled run
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Mark Higgins and the battered Subaru
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Subaru kicks up some snow in St. Moritz
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The iconic bonnet scoop of the WRX pokes out of the bobsled run in St. Moritz
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A look under Mark Higgins' WRX STI before taking on the bobsled run in St. Moritz
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Studded tires are key when taking on olympic bobsled courses
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Mark Higgins and his battered Subaru
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View gallery - 23 images

Years of rally success made Subaru a default choice for hoons in the early 2000s, but recent WRX models have struggled to meet (lofty) expectations. To build some hype for the current WRX STI, Subaru sat Mark Higgins in a specially-prepared car and told him to drive down the bobsled run in St. Moritz. As you might imagine, the results make for great viewing.

This isn't the first time Subaru has teamed up with Mark Higgins. The rally driver, who has also spent time as a stunt driver on James Bond films, is the man responsible for the four-wheeled record around the Isle of Man, lapping the fearsome TT track in 17:35.139.

Although this stunt didn't last nearly as long as the Isle of Man lap, it presented a totally different set of challenges. As you can probably tell from the image above, the combination of wide car and narrow bobsled run led a few big crashes, and a bit of time spent on two wheels.

You can check it all out in the video below.

Source: Subaru

View gallery - 23 images
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4 comments
Username
That is clearly not an actual bobsled track.
Grunchy
I think it might actually be a genuine bobsled run! The sign said St. Moritz-Celerina, it seems to check out. What I'd like to see is how bashed up the Subaru is afterward, and what time was achieved - I bet slower than a real bobsled.
Aross
What's the point?
ljaques
If it was so much fun, why didn't they show the abominable condition of the car body after the two runs, eh? Bwahahahahaha!