Japan’s Tokyoflash has made a name for itself with numerous weird and wonderful – or maybe baffling - ways to tell the time. Now, bringing to mind Homer Simpson’s quote of, “From now on Honey, we'll be spelling everything with letters,” when Marge is impressed by a house that has its street number spelled out with letters, German design agency Biegert & Funk is set to release a wristwatch that fancies things up by telling the time in words.

Essentially a shrunk down version of the company’s QLOCKTWO wall and desktop clocks, the QLOCKTWO W features a square face measuring 35 x 35 mm (1.37 in) that contains a grid of 110 letters. Press the button on the right hand side of the watch and the relevant letters will light up to reveal the time in readable text – “It is half past ten” or “It is a quarter to seven”, for example. Additional presses of the button will reveal the calendar day, and then the seconds.

Sick of Ads?

Join more than 500 New Atlas Plus subscribers who read our newsletter and website without ads.

It's just US$19 a year.

More Information

Biegert & Funk will release the QLOCKTWO W in the northern autumn in stainless steel or black with either a rubber or leather strap. The company will also offer the watch in both English and German language versions. They will retail at approximately €550 (approx. US$724) each.

Source: Biegert & Funk via designboom

View gallery - 2 images