Digital Cameras

Nikon announces S1 and J3 1-Series cameras

The Nikon 1 S1 is targeted at people who want a camera that's as easy to use as a compact, but with better performance and quality
The Nikon 1 S1 is targeted at people who want a camera that's as easy to use as a compact, but with better performance and quality
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The Nikon 1 S1 sees Nikon attempting to appeal to a more entry-level demographic
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The Nikon 1 S1 sees Nikon attempting to appeal to a more entry-level demographic
Inside the Nikon 1 S1 there's a CX 1-inch-type 10.1-megapixel CMOS sensor
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Inside the Nikon 1 S1 there's a CX 1-inch-type 10.1-megapixel CMOS sensor
The S1 features Nikon’s Advanced Hybrid Autofocus system – with 73 phase-detection focus areas and 135 contrast-detect focus area
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The S1 features Nikon’s Advanced Hybrid Autofocus system – with 73 phase-detection focus areas and 135 contrast-detect focus area
An EXPEED 3A image processing engine means the Nikon 1 S1 has impressive continuous burst speed of up to 60 fps
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An EXPEED 3A image processing engine means the Nikon 1 S1 has impressive continuous burst speed of up to 60 fps
The Nikon 1 S1 is targeted at people who want a camera that's as easy to use as a compact, but with better performance and quality
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The Nikon 1 S1 is targeted at people who want a camera that's as easy to use as a compact, but with better performance and quality
The Nikon 1 S1 will go on sale in February for a price of $500 with a 1 NIKKOR 11-27.5mm f/3.5-5.6 lens
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The Nikon 1 S1 will go on sale in February for a price of $500 with a 1 NIKKOR 11-27.5mm f/3.5-5.6 lens
The ISO range of the Nikon 1 S1 covers 100-6400 and it can record HD video at 1080/60i/30p or 720/60p
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The ISO range of the Nikon 1 S1 covers 100-6400 and it can record HD video at 1080/60i/30p or 720/60p
The Nikon 1 J3 is a relatively minor upgrade to the J2
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The Nikon 1 J3 is a relatively minor upgrade to the J2
The Nikon 1 J3 has a 14.2-megapixel 1-inch-type CX sensor
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The Nikon 1 J3 has a 14.2-megapixel 1-inch-type CX sensor
Measuring 4.0 x 2.4 x 1.1 inches (101 x 61 x 30 mm) the Nikon 1 J3
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Measuring 4.0 x 2.4 x 1.1 inches (101 x 61 x 30 mm) the Nikon 1 J3
On the top of the Nikon 1 J3 to access manual exposure controls (P,S,A,M) and other image modes
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On the top of the Nikon 1 J3 to access manual exposure controls (P,S,A,M) and other image modes
The rear three-inch LCD on the Nikon 1 J3 has 921,000 dots
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The rear three-inch LCD on the Nikon 1 J3 has 921,000 dots
The Nikon 1 J3 will be available in white, black, silver, red, and beige
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The Nikon 1 J3 will be available in white, black, silver, red, and beige
The Nikon 1 J3 will be available in white, black, silver, red, and beige
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The Nikon 1 J3 will be available in white, black, silver, red, and beige
Both the Nikon 1 J3 and Nikon 1 S1 were designed to work with Nikon’s optional WU-1b Wireless Mobile Adapter
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Both the Nikon 1 J3 and Nikon 1 S1 were designed to work with Nikon’s optional WU-1b Wireless Mobile Adapter
The Nikon 1 J3 will be available in white, black, silver, red, and beige from February for $600 with a 1 NIKKOR 10-30mm f/3.5 – 5.6 VR lens
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The Nikon 1 J3 will be available in white, black, silver, red, and beige from February for $600 with a 1 NIKKOR 10-30mm f/3.5 – 5.6 VR lens

Compared to some other mirrorless interchangeable lens camera systems, it's tempting to dismiss the Nikon 1 and its small sensors. But the cameras continue to sell well, and after taking the system in an enthusiast direction with the launch of the V2, Nikon is now also attempting to appeal to a more entry-level demographic with a simplified model, the S1. The suddenly mid-range J-series has also been updated with the launch of the J3.

Nikon 1 S1

The Nikon 1 S1 sees Nikon attempting to appeal to a more entry-level demographic
The Nikon 1 S1 sees Nikon attempting to appeal to a more entry-level demographic

Of the two new cameras, it's probably the S1 which is most notable in that it has clearly been designed to lure people away from their point-and-shoots. Gone are many of the physical controls seen on previous Nikon 1 cameras, and the whole thing looks more like a typical compact camera than most mirrorless systems.

On the top there's just power, shutter and video buttons; mode selection is now controlled with a graphic user interface on the three-inch LCD with 460,000 dots. Buttons on the rear have also been kept to a minimum. Everything about the S1 shows it's targeted at people who want better image quality than most compacts can offer, but not the complexity of a typical mirrorless system or entry-level DSLR.

Inside there's a CX 1-inch-type 10.1-megapixel CMOS sensor, and Nikon’s Advanced Hybrid Autofocus system – with 73 phase-detection focus areas and 135 contrast-detect focus areas – should ensure speedy focus. An EXPEED 3A image processing engine means an impressive continuous burst speed of 15 fps with autofocus, and up to 60 fps (for up to 15 frames) with fixed-point AF. The ISO range covers 100-6400 and it can record HD video at 1080/60i/30p or 720/60p.

The Nikon 1 S1 will go on sale in February for a price of US$500 with a 1 NIKKOR 11-27.5mm f/3.5-5.6 lens, or for $750 which also gets you a 1 NIKKOR 30-110mm f/3.8 – 5.6 VR. Color options include white, black, red, pink and khaki.

Nikon 1 J3

On the top of the Nikon 1 J3 to access manual exposure controls (P,S,A,M) and other image modes
On the top of the Nikon 1 J3 to access manual exposure controls (P,S,A,M) and other image modes

The Nikon 1 J3 is a relatively minor upgrade to the J2, and possibly the most interesting thing about it is that it's arrived just five months after its predecessor was launched. Key upgrades include the sensor which now comes in at 14.2 megapixels and the fact Nikon has been able to shave enough of its size to refer to it as the world's smallest interchangeable lens camera (with an image sensor equal to or larger than CX format).

Using the same EXPEED 3A image processing engine and Advanced Hybrid Autofocus system as the S1, the J3 also shares the top burst rates as its little brother. Because it has a bigger buffer, however, it's able to keep going at 15 fps (with autofocus) and 60 fps (fixed-point AF) for longer. At 60 fps it can shoot for 20 frames to the S1's 15. ISO ranges from 160-6400 and Nikon promises quality images even in low light situations.

The J3 also differs from the S1 in its design and construction. Measuring 4.0 x 2.4 x 1.1 inches (101 x 61 x 30 mm) it boasts an aluminum exterior and has a mode wheel on the top to access manual exposure controls (P,S,A,M) and other image modes. While there's no grip like that seen on the V3, the rear three-inch LCD has 921,000 dots for a fine image. Video options are the same as the S1, with HD recording at 1080/60i/30p or 720/60p.

The Nikon 1 J3 will be available in white, black, silver, red, and beige from February for $600 with a 1 NIKKOR 10-30mm f/3.5 – 5.6 VR lens, $850 with the 10-30mm and a 1 NIKKOR 30-110mm f/3.8 – 5.6 VR, or $1,050 with a 1 NIKKOR 10-100mm f/4.0-5.6 VR.

Both the Nikon 1 J3 and Nikon 1 S1 were designed to work with Nikon’s optional WU-1b Wireless Mobile Adapter, which allows users to transfer images to their iOS or Android smart device. WU-1b users also have the ability to remotely take photos with the camera from a smartphone or tablet.

Source: Nikon

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