Digital Cameras

Pentax Ricoh and Marc Newson create new K-01 camera with world's thinnest interchangeable lens

Pentax Ricoh has teamed up with noted designer Marc Newson to create the Pentax K-01 interchangeable lens camera, and a new pancake lens that's said to be the world's thinnest
Pentax Ricoh has teamed up with noted designer Marc Newson to create the Pentax K-01 interchangeable lens camera, and a new pancake lens that's said to be the world's thinnest
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The new smc Pentax-DA 40mm F2.8 XS unifocal lens - at 0.36 inches thin, the world's thinnest interchangeable lens
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The new smc Pentax-DA 40mm F2.8 XS unifocal lens - at 0.36 inches thin, the world's thinnest interchangeable lens
The Newson-designed Pentax K-01 mirrorless camera
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The Newson-designed Pentax K-01 mirrorless camera
Pentax Ricoh says that the K-01 is compatible with over 25 million previously-produced Pentax K-mount lenses
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Pentax Ricoh says that the K-01 is compatible with over 25 million previously-produced Pentax K-mount lenses
The new K-01 has dispensed with the optical viewfinder in favor of just a 3-inch, 921,000 dot LCD display with a 170 degree viewing angle
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The new K-01 has dispensed with the optical viewfinder in favor of just a 3-inch, 921,000 dot LCD display with a 170 degree viewing angle
The K-01 has a built-in flash, and a hot-shoe mount that's compatible with Pentax digital flash units
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The K-01 has a built-in flash, and a hot-shoe mount that's compatible with Pentax digital flash units
Pentax Ricoh has teamed up with noted designer Marc Newson to create the Pentax K-01 interchangeable lens camera, and a new pancake lens that's said to be the world's thinnest
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Pentax Ricoh has teamed up with noted designer Marc Newson to create the Pentax K-01 interchangeable lens camera, and a new pancake lens that's said to be the world's thinnest
The Pentax K-01 mirrorless camera features a large APS-C sized (23.7 x 15.7mm) CMOS sensor
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The Pentax K-01 mirrorless camera features a large APS-C sized (23.7 x 15.7mm) CMOS sensor
The K-01 is capable of full 1080p HD video capture at 30 frames per second, and 60 frames per second at 720p resolution
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The K-01 is capable of full 1080p HD video capture at 30 frames per second, and 60 frames per second at 720p resolution
The camera features a P/A/S/M settings and exposure dial - although the K-01's dial is labeled P/Av/Tv/M, where Av is aperture priority and Tv is shutter priority
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The camera features a P/A/S/M settings and exposure dial - although the K-01's dial is labeled P/Av/Tv/M, where Av is aperture priority and Tv is shutter priority

Pentax Ricoh and acclaimed designer Marc Newson have joined forces to create a new 16 megapixel mirrorless camera and a new pancake lens that's claimed to be the world's thinnest interchangeable lens. The Pentax K-01 interchangeable lens camera (pronounced "kay zero one") is also said to be compatible with over 25 million previously-produced Pentax K-mount lenses.

With body-only dimensions of 4.8 x 3.1 x 2.3 inches (121.9 x 78.7 x 58.4 mm), Pentax Ricoh's new, Newson-designed Pentax K-01 is a little on the chunky side, being a good inch (25.4 mm) thicker than Nikon's J1 and gaining over half an inch (15.6 mm) on Sony's NEX 7. In case you're wondering about the company name, Pentax Imaging officially became Pentax Ricoh when Ricoh acquired the HOYA brand in October last year.

The new K-01 has dispensed with the optical viewfinder in favor of just a 3-inch, 921,000 dot LCD display with a 170 degree viewing angle
The new K-01 has dispensed with the optical viewfinder in favor of just a 3-inch, 921,000 dot LCD display with a 170 degree viewing angle

The new K-01 has dispensed with the optical viewfinder in favor of just a 3-inch, 921,000 dot LCD display with a 170 degree viewing angle. Inside its machined aluminum frame - with rubberized accents and the designer's autograph logo stamp near the battery door on the bottom - is a 16 megapixel APS-C sized (23.7 x 15.7mm) CMOS sensor that's capable of full 1080p HD video capture at 30 frames per second, and 60 frames per second at 720p resolution. There's a built-in flash for those occasions when the ISO100 - 25600 sensitivity is not enough, in addition to a hot-shoe mount that's compatible with Pentax digital flash units.

The camera benefits from JPG (8-bits per channel color depth) and RAW (12-bits per channel color depth) image format support, sensor-shift image stabilization, and is capable of six frames per second burst shooting. There's a P/A/S/M settings and exposure dial (although the K-01's dial is labeled P/Av/Tv/M, where Av is aperture priority and Tv is shutter priority) on the top which can be used to activate the in-camera HDR feature, access numerous scene modes or turn the flash off.

The camera features a P/A/S/M settings and exposure dial - although the K-01's dial is labeled P/Av/Tv/M, where Av is aperture priority and Tv is shutter priority
The camera features a P/A/S/M settings and exposure dial - although the K-01's dial is labeled P/Av/Tv/M, where Av is aperture priority and Tv is shutter priority

Its Li-ion battery promises 540 images between charges, there's SD, SDHC, SDXC media card support and USB 2.0 and HDMI ports.

The Pentax K-01 will be available from March 2012 in black, white or yellow for a body only price of US$749.95, or $899.95 with that svelte new 0.36 inch (9.2 mm) thin, unifocal smc Pentax-DA 40mm F2.8 XS lens. The lens will also be available separately for $249.95.

Product pages: Pentax K-01, XS lens

Have a look at the following in-house interview with Newson, where he talks about designing the new camera:

Marc Newson Interview

1 comment
Bill Bennett
I am very pleased with the Olympus 7040 14 mgp you showed last year for about $105.00, I love the photos and videos it can do, saw it at Woot today for $95.00, if I had a time warp, I would buy the 7040 again, hands down at the same price
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