It's no secret that LED bulbs are far more efficient than traditional incandescent lights. One drawback, though, is a different look than the bulbs that people are accustomed to. Philips has just launched a new clear LED bulb that features the traditional light bulb shape and look, but with the efficiency benefits of modern offerings.
Aside from keeping the traditional bulb shape, Philips also designed its clear LED to feature the same type of lighting as users expect from a traditional filament bulb. Additionally, it's built in such a way that it can emit the light in all directions, instead of focusing it in a specific area in the way many LED bulbs do.
The bulb itself is a 40-watt equivalent pushing 470 lumens, and it's dimmable, which should give it some more versatility for use in different settings throughout the home. It features a 2700K color temperature, which is a warm white light, similar to the color of most incandescent bulbs.
Philips plans to release the bulbs in July, with an MSRP of €8.99 (about US$12).
Source: Philips
The other thing, why 40W equivalent, do they expect everyone to live in semi darkness or are we supposed to run 5 or 6 of then to light a room?
Subtle ambient omnidirectional mood lighting in smaller wattages candle bulbs always come in at 20 to 40w MAX you don't want candle bulbs blinding you with brightness hence the name candle bulb lol.
If you want a 1 bulb general light for lighting up a whole room you would buy a larger 8w/10w/12w corn bulb led. giving you 80/100/120 watts of effective omnidirectional lighting. these are the best led bulbs for that type of general living room application.
If you wanted to light up a whole kitchen you could use led strip bulbs like cfl tubes to be honest there is not a conventional bulb that has not been improved upon in 2014 with a better led alternative...