Though Samsung and LG both showed off curved OLED TVs at CES in January, the latter was first to market. Samsung has now caught up, and given its 55-inch immersive goggle-box a luxury "Timeless Arena" frame before releasing it to South Korean consumers.

The Curved OLED TV has a 1920 x 1080 resolution display panel with a built-in face- and motion-detecting camera in the top bezel, and comes with a host of Smart TV features such as Samsung Smart View and Smart Hub. Samsung says that by keeping the distance between viewer and TV the same from almost any angle or vantage point, users benefit from a true-to-life, flawless watching experience.

The Multi View feature allows users to watch two different programs simultaneously, and Samsung has included built-in earphones with the TV's 3D glasses so that separate audio can be delivered to each viewer. The company has also future-proofed the curvy TV by making it compatible with its Evolution Kit package, which allows users to upgrade features and apply updates without shelling out for a new TV.

With its curved metal frame, the device has dimensions of 1418.1 x 777.7 x 359.7 mm (56 x 31 x 14 in), and a combined weight of 30.9 kg (68 lb). It's capable of belting out 40-watts RMS of sonic output, has integrated wireless LAN and Bluetooth connectivity, as well as Ethernet LAN, and benefits from 2D to 3D conversion.

The Curved OLED TV carries a suggested retail price of KRW 15 million (about US$13,000). Though there's no mention in the company's press releases or on its blogs, Reuters reports that the company plans to ship outside South Korea in July.

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