Automotive

Cadillac Celestiq EV harmonizes old world luxury and next-gen tech

Cadillac Celestiq EV harmonizes old world luxury and next-gen tech
Cadillac previews the future of the flagship
Cadillac previews the future of the flagship
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Cadillac previews the future of the flagship
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Cadillac previews the future of the flagship
The Celestiq show car brings together inspiration from the past with tech from the future
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The Celestiq show car brings together inspiration from the past with tech from the future
Cadillac calls it a sedan, but look at it from certain (many?) angles and we're seeing a sleek wagon
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Cadillac calls it a sedan, but look at it from certain (many?) angles and we're seeing a sleek wagon
Cadillac gives the Celestiq dramatic taillight blades
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Cadillac gives the Celestiq dramatic taillight blades
A screen for every seat and then some
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A screen for every seat and then some
An interior Celestiq highlight is the wide-stretched multi-zone 55-in display
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An interior Celestiq highlight is the wide-stretched multi-zone 55-in display
Inside the Cadillac Celestiq show car
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Inside the Cadillac Celestiq show car
Cadillac plans to hand-build each Celestiq at the new GM Global Technical Center
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Cadillac plans to hand-build each Celestiq at the new GM Global Technical Center
Some serious luggage spacee
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Some serious luggage spacee
View gallery - 9 images

Looking to recapture some of the glory of its V-16 flagships from nearly a century ago, Cadillac is previewing its envelope-pushing Celestiq. A stretched ultra-luxury sedan for modern day, the Celestiq combines regal proportions with an all-electric powertrain, multi-zone smart glass roof and all-seat digital infotainment system. We've read this manuscript before with the likes of the 2004 Sixteen and 2016 Escala concepts, but this time Cadillac will send it through to publishing, building a production Celestiq closely tied to the show car.

Cadillac doesn't stretch the tape measure to let us know exactly how long the Celestiq is, letting our minds wager guesstimates of just how far that wagon-like body runs on. As it's designed in the spirit of past behemoths like the 1957 Eldorado Brougham (216 in/549 cm) and even-larger V-16 models from the 1930s, we can surmise that it is indeed as long as it appears, possibly nosing perceptibly past the 212-in (538-cm) Escalade.

“Those vehicles represented the pinnacle of luxury in their respective eras and helped make Cadillac the standard of the world," chief engineer Tony Roma said of the Brougham and V-16. "The Celestiq show car — also a sedan, because the configuration offers the very best luxury experience — builds on that pedigree and captures the spirt of arrival they expressed."

The Celestiq show car brings together inspiration from the past with tech from the future
The Celestiq show car brings together inspiration from the past with tech from the future

Cadillac may call it a sedan, but that roofline looks more substantial than a mere fastback, covering over an estate-like trunk capable of devouring luggage, groceries, and whatever other cargo one is not afraid to dirty his or her Caddy halo with. Outside that trunk, the rear-end uses the Lyriq's taillamp design as a springboard into a dramatic light show of upper and lower hockey stick blades. The front-end also derives from the Lyriq, sticking a little closer to the crossover's facial expression, albeit with bigger, bolder proportions befitting a retro-inspired flagship.

Some serious luggage spacee
Some serious luggage spacee

The combination of stretched proportions, two-row sedan seating and Ultium electric powertrain promise to give the Celestiq airy, limousine-like comfort inside the doors. The smart glass roof overhead, meanwhile, will deliver a unique lens to the sky, using Suspended Particle Device (SPD) technology to create four independent zones that can be individually adjusted in tint.

Each of the four occupants will also enjoy his or her own high-definition digital display, with two extra displays splitting the two front and rear seats, presumably to serve as touch controllers. The massive door-to-door 55-in dashboard display breaks into driver and passenger sections, relying on a new active privacy feature to allow the front passenger to enjoy video content while shielding it from the driver's view, preventing any dangerous distraction.

An interior Celestiq highlight is the wide-stretched multi-zone 55-in display
An interior Celestiq highlight is the wide-stretched multi-zone 55-in display

Though the Celestiq is in show car mode, Cadillac promises that its technologies, which also include Ultra Cruise, are more than mere concept fodder. They'll proceed to production to make the Celestiq Cadillac's most advanced vehicle ever. The car will also become the first production vehicle to be built at GM's Global Technical Center. GM is investing $81 million to update the center for Celestiq production.

Cadillac plans to reveal more details about the Celestiq later this year. As reported by the Wall Street Journal last month, the car will start somewhere in the range of $300,000, leaping over traditional luxury territory and becoming an electric alternative to ultra-premium offerings from Rolls-Royce, Bentley and Mercedes-Maybach.

Source: Cadillac

View gallery - 9 images
6 comments
6 comments
TedTheJackal
Why design the back for minimum drag and the front for maximum drag? Are they supposed to balance out?
TomLeeM
I think that is really nice looking and really cool. I am glad it is a sedan instead of a sport utility vehicle.
Username
Baby got back !
Bob809
Reminds me of the UK's Jensen Interceptor, that was a great car from the early seventies, but only a two door with a large tailgate. The Cadillac looks great, inside and out, seems they are now thinking more about the people that buy their products. Lets hope it comes to fruition and sells well, and is reliable.
Dark Dove
Damn ugly - not designed by an Art Center College of Design - #1 car school of design. Huge ugly Lexus grill on an electric car? Strange curves, triangles lights, and red interior for $300K - UGH! It's only going to sell for a few collectors - why does GM waste it's time?! Update the Vette interior instead and remove the wall - create a hi-bred and all electric - save your money - put this thing to bed on the car show concept circuit instead. $300k - ridiculous. Even Musk that wants to go to Mars is more realistic with a $100k-ish Model S.
WB
This thing looks like a brothel door .. I mean that red..for their audience..als then they have billboards all over saying "Cadillac is back" I mean who comes up with that stuff. that's the type of bill boards one puts up before going out of business lol..