Most cyclists will attach some form of light or reflector to their bicycles when riding at night, but Japanese company PIAA has created a light that's pretty mesmerizing to look at as well. By attaching the Ferris WheeLED to your wheel spokes, you transform your bike into a veritable mobile light show. Twelve different design patterns can be created as a result of varying flash sequences.
Three colors of lights are available to choose from, either blue, white or pink. Powered by 3 LR44 batteries, the Ferris WheeLED contains seven high powered LED lights ensuring that your bicycle is visible to pedestrians and surrounding motorists. Weighing just 3/4 of an ounce (or 21g), the Ferris WheeLED is light enough that you won't feel it on your wheels. Measuring just 4.3 x 5.9 x 0.7 inches (110 x 150 x 18mm) in size, it's reasonably compact.
The Ferris WheeLED is reminiscent of the giant illuminated Ferris wheel located in Yokohama, the Cosmo Clock 21, a possible source of inspiration for the device.
It will cost you 2310 Japanese yen (approximately US$25) to rock the Ferris WheeLED on your bike. No word yet on any plans to sell outside of Japan.
Want a cleaner, faster loading and ad free reading experience?
Try New Atlas Plus. Learn more