Cameras which make it easy to share photos via WiFi are nothing new. Kodak started the ball rolling back in 2005, and most recently we've seen the NX Series from Samsung and the Nikon D3200 consumer DSLR get in on the action. Fujifilm, however, is taking a slightly different approach with the launch of the new FinePix F800EXR - it shares images with iOS and Android phones or tablets via an app.

At first glance, the Fujifilm F800EXR might look like any other compact camera: it has a 16-megapixel EXR-CMOS sensor, can shoot Full HD movies (1920x1080 pixels) and turns on and is ready to shoot in 1.5 seconds. But what's interesting about this camera is how users can share their images … and it's not just by inserting an EyeFi card.

The F800EXR can be paired with iOS and Android phones or tablets, using a free-to-download "FUJIFILM Photo Receiver app," which allows the transfer of up to 30 images in a single transmission. Fujifilm says that because this gets images to your mobile device without the need to enter passwords or access WiFi hotspots, it's easier and quicker than other sharing options.

A second app - the catchily named "FUJIFILM Camera App" - allows the F800EXR to geotag images by sending the tablet/smartphone’s location data to the camera. Users can then send the image back to the iOS or Android device and display its location on general map applications.

A "Landmark Navigator" function tells users how far they are from nearby landmarks (selected from a database of approximately one million landmarks worldwide) and "Photo Navigation" shows you how far you are from where a tagged photo was taken.

Other non-app related features include a 20x optical zoom lens (that's a 35mm effective focal length of 25-500mm) and "Intelligent Digital Zoom," which is claimed to capture clearly defined images even at a 40x zoom. There's also a 3.0-inch LCD with 460,000 dots and RAW file capture.

The Fujifilm FinePix F800EXR, which measures 105 x 63 x 36 mm (4.1 x 2.5 x 1.4 inches) will be available in black, red and white from August at a price of US$350.

More information is available in the video below.

Source: Fujifilm

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