February 25, 2008 General Imaging, the worldwide exclusive licensee for GE digital cameras, has rolled out the next generation of GE digital cameras for 2008. The nine all-new models unveiled at the 2008 PMA trade show in Las Vegas brings the total number of cameras in the GE-branded digital camera line to 15. Features from last years models such as panorama stitching, face detection and in-camera red-eye removal will be combined with an assortment of additional features, including smile detection, blink detection, upgraded lenses, and LCD screens that adjust to changes in ambient light – all packed into slimmer camera bodies. One new model, the E1050, also adds HDTV playback, touch-screen and GPS capability.

The new models span the entry-level A series, the ultra-compact G series with folded optics (non-protruding lens), and the mid-priced E series. All 2008 models will include smile detection, which automatically detects when subjects are smiling and captures the photo at that point, and blink detection, which alerts the user if the subjects are blinking immediately after the photo is captured, allowing the photo to be retaken. New cameras in the E and G series will also include aspheric, all-glass lenses for sharper images and truer color reproduction, along with auto-adjust LCD screens that adapt to changing light conditions. Many of the new GE cameras are slimmer than their 2007 counterparts, with the G2 and G3 each measuring 18 mm thick, (just under ¾ of an inch), and in response to consumer feedback to the 2007 models, the flash was moved in some cases so it would be out of the way of the user’s shooting fingers.

The new E1050 boasts high-definition movie recording, HDTV playback capability for both movies and stills, user-friendly touch-screen controls for the 3 inch LCD screen to access more features with fewer buttons, and the option of a GPS receiver that allows photographers to keep track of exactly where they were when they shot their favorite scenes. The 10-megapixel E1050 also has a 28mm equivalent wide-angle lens, 5x optical zoom, 4.5x digital zoom, is powered by a rechargeable lithium-ion battery and is available for US$249.99 MSRP. Many of the new models will begin reaching store shelves by early spring, while the X3, which boasts state-of-the-art optical image stabilization, 10.7-megapixel resolution, 12x optical zoom and 4.5x digital zoom for a maximum zoom of 54x, is also on the way.

GE digital cameras are now available throughout the U.S., Canada, Latin America, Europe and Asia. To check out the full line up visit GE.

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