Automotive

Mazda "goes beyond" with Koeru crossover concept

Mazda "goes beyond" with Koeru...
The KOERU crossover concept is designed under Mazda's KODO - Soul of Motion design language
The KOERU crossover concept is designed under Mazda's KODO - Soul of Motion design language
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The KOERU boasts the new-generation of the Mazda's SKYACTIV technologies
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The KOERU boasts the new-generation of the Mazda's SKYACTIV technologies
The KOERU employs Mazda's i-ACTIVSENSE safety tech
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The KOERU employs Mazda's i-ACTIVSENSE safety tech
The KOERU has a look of wide-set strength
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The KOERU has a look of wide-set strength
The KOERU crossover concept is designed under Mazda's KODO - Soul of Motion design language
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The KOERU crossover concept is designed under Mazda's KODO - Soul of Motion design language
The KOERU measures 4,600 x 1,900 x 1,500 mm (181 x 75 x 59 in)
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The KOERU measures 4,600 x 1,900 x 1,500 mm (181 x 75 x 59 in)
The KOERU's smooth lines and a tapering body
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The KOERU's smooth lines and a tapering body
The KOERU's body-shape was conceived with optimum aerodynamics in mind
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The KOERU's body-shape was conceived with optimum aerodynamics in mind
The KOERU
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The KOERU
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Mazda has debuted a sleek new crossover concept at the Frankfurt Motor Show. The Koeru, which means "exceed" or "go beyond" in Japanese, is defined by a fluid body shape and a full suite of new build and safety technologies.

The Koeru is designed under Mazda's KODO - Soul of Motion design language, which seeks to mix elements of muscularity, elegance and sophistication – even when applied to a sofa or a bike. In the Koeru this translates to a 4,600 x 1,900 x 1,500-mm (181 x 75 x 59-in) body with a strong, wide-set presence reinforced by the oversized wheels and a powerful looking grille. The smooth lines and tapering body, however, tend to offset any brutishness.

The vehicle's aerodynamics is enhanced by an under-floor structure designed to minimize turbulence and Mazda says that its NVH (noise, vibration and harshness) technology minimizes noise and vibrations inside the Koeru.

The KOERU has a look of wide-set strength
The KOERU has a look of wide-set strength

The concept showcases Mazda's Heads-Up Cockpit car-connectivity system along with i-ACTIVSENSE safety tech, which includes headlights that automatically switch between full and low beam and point in the direction that the driver steers. There's also intelligent cruise control, lane departure detection and the ability to alert the driver if there is a risk of collision from vehicles approaching from the rear.

Given that it's far more reserved than some of the concept cars we've encountered in Frankfurt, we wouldn't be surprised to see much of the styling seen in the Koeru filter through to production models.

Source: Mazda

View gallery - 8 images
2 comments
Don Duncan
"...conceived with optimum aerodynamics in mind."? Really? If so, then why not brag about the drag coefficient? All car manufactures claim this, but none (except the ultra expensive) deliver. And what about the other platform fundamental that goes with aerodynamics, the weight? One without the other is to build a machine with counter function.
If they diverted 10% of the money they spend on hype or "concept" cars that will never see production, i.e., showoff cars, to build a truly "back to basics (fundamentals)" machine, we might get some real progress in efficiency. We could "go beyond" the hype, and "exceed" the status quo.
BZD
@Don Duncan Exactly how is weight a aerodynamics factor? Regardless, since it is Mazda I think that a emphasis on weight is a given and thus not something they will even highlight since it not news. Also Mazda has a track record of making production models that are not far from their prototypes, just look at the current Mazda 6 and sedan prototype showed prior to it.