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Sony brings Android TV to 2015 4K TV range

Sony brings Android TV to 2015...
The XBR X900C is just 4.9 mm (0.2 in) thick at its thinnest point
The XBR X900C is just 4.9 mm (0.2 in) thick at its thinnest point
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The XBR X900C is just 4.9 mm (0.2 in) thick at its thinnest point
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The XBR X900C is just 4.9 mm (0.2 in) thick at its thinnest point
Sony's XBR X850C Series 4K TV
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Sony's XBR X850C Series 4K TV
The XBR X99C Series 4K Ultra HD TV
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The XBR X99C Series 4K Ultra HD TV
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This week, Sony unveiled its new range of UHD TVs for 2015. The company is promising access to lots of 3,840 x 2,160 content on the new TVs, all of which offer new image processing chips and run on Google’s Android TV platform.

There are a total of 10 new UHD models on offer across four new series, with sizes ranging from 43 to 75 inches. All of the panels take advantage of Sony’s new 4K Processor X1, which the company claims will provide improved color, contrast and picture clarity.

Though the company is claiming viewers can now access more than 1,300 movies, TV shows and other content in Ultra High Definition via services such as Netflix, Amazon Instant Video and Video Ultimate 4K, Sony is aware that the majority of media is yet to catch up to the new standard. As such, the new TVs will pack the company’s 4K X-Reality PRO upscaling algorithm technology to improve the picture quality of non-4K content, even when watching standard definition video.

What’s really interesting about the new TVs, though, is the choice of software. The entire range runs on Android TV, the new platform unveiled at Google IO last year. The software significantly increases smart functionality, providing easy access to streaming services, multiplayer gaming, as well as Google Cast. The latter allows users to throw content up to the big screen from connected devices, the same as you would with the company's Chromecast dongle.

The TVs will also get access to Sony’s PlayStation Now paid subscription service, allowing them to pair up a Dualshock 4 controller and stream selected PlayStation 3 games from the cloud.

The new UHD models feature revamped aesthetics, and the high-end XBR X900C is the company’s thinnest ever TV with edge-to-edge viewing, measuring just 4.9 mm (0.2 in) at its thinnest point.

The new range will be available in Q2 2015. Pricing is yet to be announced.

Source: Sony

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1 comment
Robert in Vancouver
I won't buy anything Sony anymore, after decades of being a loyal Sony user. I don't trust them anymore. The TV I bought 4 years ago was the latest and greatest Sony. It was 'supposed to be' able to connect to Netflix and the internet and stream wirelessly. But it didn't say anywhere on the box or instructions or the Sony website that I had to buy a separate Sony streaming stick for $120.00 if I wanted to connect to Netflix or the internet. No other stick is compatible, it has to be a grossly over-priced Sony stick. Am I unhappy with Sony? YES!