Environment

Carlsberg crafts new six-pack holders to cut plastic waste

Danish beermaker Carlsberg's six-packs will now be glued together as the Snap Pack
Danish beermaker Carlsberg's six-packs will now be glued together as the Snap Pack
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Along with the Snap Pack, Carlsberg is introducing new label inks, glass bottle coatings and caps to make its products more sustainable
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Along with the Snap Pack, Carlsberg is introducing new label inks, glass bottle coatings and caps to make its products more sustainable
Carlsberg's Snap Pack is designed to reduce plastic waste by up to 76 percent
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Carlsberg's Snap Pack is designed to reduce plastic waste by up to 76 percent
Danish beermaker Carlsberg's six-packs will now be glued together as the Snap Pack
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Danish beermaker Carlsberg's six-packs will now be glued together as the Snap Pack

The Ocean Cleanup barge is currently on its way to tackle the Great Pacific Garbage Patch, but it never hurts to find ways to reduce plastic before it gets into the sea. In that vein, Danish beermaker Carlsberg has announced the Snap Pack, a simple alternative to plastic six-pack rings.

The Snap Pack concept sounds so basic it's a wonder nobody has tried it before – six-packs of Carlsberg cans will now just be glued together. Those small dollops of glue are designed to hold the cans in place as they travel from the brewery to your fridge, where they're easy to pull apart. The company says the new technique will cut plastic used in multipacks by around 76 percent.

Carlsberg's Snap Pack is designed to reduce plastic waste by up to 76 percent
Carlsberg's Snap Pack is designed to reduce plastic waste by up to 76 percent

The Snap Pack is just one point in Carlsberg's new sustainability program. The company is also switching to a new type of silver ink on its bottle labels to make them more recyclable, a new coating for refillable glass bottles that helps them be reused more times, and has developed new caps that remove oxygen to keep the beer fresher for longer.

While the move is a small one on the grand scheme of things, it's nice to see companies start to tackle environmental issues like this. It's a different approach to that taken a few years ago by Florida craft beer startup Saltwater Brewery, which developed an edible six-pack holder made from wheat and barley leftover from the brewing process.

Source: Carlsberg

4 comments
Brian M
Without stating the obvious - ok I will - Why not just sell them loose or in a carboard wrapper like the cans of the fizzy stuff that erodes your teeth. Zero plastic!
paul314
So is the glue recyclable? Does it interfere with recycling the cans?
ljaques
I can just see the delivery truck hitting a bump in the road and all the cans separating to individuals at once. Or a batch of the glue they're using is made 6x stronger than it should be, and when you pull a can off, it rips both cans open down the sides. LOL Change can make things very interesting.
sugamari
like the oxygen sucking beer caps...enough of those and the ex will be gasping:)
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