April 5, 2006 i-Kids is a new ‘pre-teen’ mobile handset with GPS (Global Positioning System) functionality that has been designed to meet the needs of parents with children in primary school at the same time as enabling children to go out and play confidently with the perception of independence. Unlike other mobile phones, the handset can only dial four numbers and does not include SMS functionality, which means that parents can control and minimise usage. Most importantly, the phone can alert parents when a child moves out of a predetermined ‘safety zone’, such as their school or the local park, and parents can check a child’s location at anytime on a computer based map or on their WAP capable mobile phone. The i-Kids phone can even be located when it is turned off, meaning that parents can always find their child’s location. Plans are underway to diversify the range of the service by applying 'i-Kids' service's mobile security functions (location inquiry) to boats, automobiles, motorcycles, or any other valuable item.
In addition, SK Telecom plans to diversify the range of the service by applying 'i-Kids' service's mobile security functions to location inquiry, and robbery prevention, of high-priced possessions such as boats, automobiles, and motorcycles.
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