Outdoors

LiddUp Cooler employs LEDs to make cool parties even cooler

LiddUp Cooler is claimed to be the first cooler to offer integrated LED lighting
LiddUp Cooler is claimed to be the first cooler to offer integrated LED lighting
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The LiddUp team ran through over 200 prototypes to create the current model
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The LiddUp team ran through over 200 prototypes to create the current model
The lights work automatically, just like a refrigerator
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The lights work automatically, just like a refrigerator
LiddUp Cooler is claimed to be the first cooler to offer integrated LED lighting
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LiddUp Cooler is claimed to be the first cooler to offer integrated LED lighting
The LiddUp Cooler is said to be very durable indeed
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The LiddUp Cooler is said to be very durable indeed
The current Kickstarter campaign is for an initial 50-quart (47 liter) cooler
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The current Kickstarter campaign is for an initial 50-quart (47 liter) cooler
LiddUp Cooler provides over 40 hours of continuous light, or up to two years of normal usage, from one removable 9-volt battery
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LiddUp Cooler provides over 40 hours of continuous light, or up to two years of normal usage, from one removable 9-volt battery
Durability tests included pummeling the LiddUp Cooler with bats, and throwing it out of a truck driving at a speed of 80 mph (128 km/h)
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Durability tests included pummeling the LiddUp Cooler with bats, and throwing it out of a truck driving at a speed of 80 mph (128 km/h)
LiddUp Cooler promises to help prevent cold hands by providing an LED-lit cooler ready for your next soirée
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LiddUp Cooler promises to help prevent cold hands by providing an LED-lit cooler ready for your next soirée
The battery can be swapped out easily and quickly
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The battery can be swapped out easily and quickly
Future LiddUp Coolers will come in 75-quart (70 liters) and 100-quart sizes (94 liters)
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Future LiddUp Coolers will come in 75-quart (70 liters) and 100-quart sizes (94 liters)
The LiddUp team also cite a potential humanitarian use for the LiddUp Cooler
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The LiddUp team also cite a potential humanitarian use for the LiddUp Cooler
The entirety of the LiddUp Cooler is manufactured and assembled in the US
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The entirety of the LiddUp Cooler is manufactured and assembled in the US

Picture the scene: a suitably awesome party is underway, and you go to grab a beer from a dark cooler, only to be met with several seconds of rummaging in cold ice. LiddUp Cooler offers to solve this admittedly minor problem by providing an LED-lit cooler ready for the next soirée.

LiddUp Cooler creators Jayson Sandberg and Taylor Gwiazdon ran through over 200 prototypes (and, presumably, a lot of beer), in the creation of a cooler design that can provide over 40 hours of continuous light – or up to two years of normal usage – from one removable 9-volt battery.

The lights work automatically, just like a refrigerator, and are waterproof and shockproof to an impressive degree. Durability tests included pummeling the LiddUp Cooler with bats, and throwing it out of a truck traveling at a speed of 80 mph (128 km/h). It's perhaps this durability and sheer simplicity of use which sets LiddUp Cooler apart from existing retrofit options like Coleman's Auto-On LED Cooler Light.

Besides partying, the LiddUp team also cites a potential humanitarian use for the cooler, and reckons the robust LED-lit container could be of use to relief agencies like FEMA and the Red Cross while they operate off-grid.

LiddUp Cooler is the subject of a Kickstarter campaign, with a minimum pledge of US$79 required to snag an early production run of the 50-quart (47 liter) cooler. This early production model will also feature handle, wheels and cup holders.

The video below features the Kickstarter pitch.

Source: LiddUp via Kickstarter

6 comments
thk
US$79 is too expensive!
coastwalker
Pity the only drinks likely to go in the things are generic fizzy sugar and water alcopops. So no I don't think it would make your party really sophisticated man. They look nice and futuristic and all but you're still drinking corporate profit making slurry.
Bob Flint
Throw in a glow stick from the dollar store, & spend the $78 bucks on booze.
Jay Lloyd
Anybody else get the feeling they are bringing the disaster relief thing in just to garner sympathy? What the hell does it have to do with a cooler?
Joe F
Not a whole lot. Just the fashionable trend to seem like you're doing something for a cause, especially on Kickstarter.
Victoria Bakker
They were on Shark tank last week! And got a deal to