Fender

  • ​HBO's adaptation on George R.R. Martin's A Song of Ice and Fire has entered its final season, and to bid the epic fantasy TV series a fond farewell, Fender's Custom Shop has created three special guitars dubbed the Game of Thrones Sigil Collection.​
  • ​Fender may be best known for its Strat and Tele guitars, but the instrument maker isn't afraid to try something new. Last year's Parallel Universe series mashed up bits from different Fender guitars, and now it's time to take a trip to an Alternate Reality with the release of the Powercaster.​
  • Fender may be forever associated with Stratocaster and Telecaster guitars, but that hasn't stopped the company experimenting with form and function over the years. Now Fender has come up with an acoustic guitar that can be an electric when you need it – the American Acoustasonic Telecaster.
  • ​It takes something special to stand out in the completely saturated Bluetooth speaker market these days, like say, taking the shape of a humanoid robot or a dining table. Then again, you could bear the name of an iconic instrument maker, like the very first set of Bluetooth speakers from Fender.
  • ​​If you want a guitar that's dripping with history then you can either hit the auctions or grab yourself an instrument made using wood from old buildings. Fender has chosen the latter for a limited edition Telecaster from Yuriy Shishkov​ that makes use of bench boards from the Hollywood Bowl.​
  • This year marks the 30th anniversary of Fender's Custom Shop, the limited edition/special order arm of the famous marque that turns "musical dreams into reality." To celebrate, the Custom Shop tasked eight of its founding craftsmen to create their ultimate guitars.
  • ​Around this time last year, we featured a jaw-dropping Prestige Collection Telecaster based on an 18th century pocket watch. Fender's Yuriy Shishkov has been raiding the company's jewelry box again, this time to produce the Strat-shaped Studioliner that riffs off of a 1930s Kodak camera.
  • ​Fender's Custom Shop can pretty much always be relied upon to come up with something a little special for the NAMM show. This time is no exception, with the company tapping into some naval history for a couple of amps encased in oak left over from building the USS Constitution.
  • Twenty-nine guitars owned by Eric Clapton went on sale this week at Gruhn Guitars in Nashville, with 19 already sold and the pick-of-the-bunch, a Martin 000-45, still available at $150,000 ​.
  • Fender has today launched a new digital subsidiary and its first product is, unsurprisingly, a guitar tuning app for iOS. It includes auto and manual modes, and some helpful tuning and tone tips. We gave the new app a quick test run.
  • ​Blues music and whiskey go together like guitars and amps. If your stage presence needs some smoky authenticity to go with your smokin' licks, Fender has announced a limited release of its Blues Junior combo amp that's encased in reclaimed bourbon barrels.
  • ​Fender has introduced a new online tool that allows musicians to customize a new build to match their individual needs. Players can choose from four base models and then modify the design by choosing from over 70,000 options. The guitar is then built and shipped out within a month.