Automotive

Mercedes-Benz Vision AVTR concept brings Hollywood to CES

Mercedes-Benz Vision AVTR conc...
The Mercedes-Benz Vision AVTR concept is aimed towards ultra-futuristic, holistic driving
The Mercedes-Benz Vision AVTR concept is aimed towards ultra-futuristic, holistic driving
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The Mercedes-Benz Vision AVTR concept is aimed towards ultra-futuristic, holistic driving
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The Mercedes-Benz Vision AVTR concept is aimed towards ultra-futuristic, holistic driving
The "fins" on the rear of the Vision AVTR communicate both with the outside world as well as with the driver
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The "fins" on the rear of the Vision AVTR communicate both with the outside world as well as with the driver
Mercedes-Benz VISION AVTR
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The Mercedes-Benz Vision AVTR has a visual that combines the exterior and interior into one
A rear view of the Vision AVTR, with its "fins" raised
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A rear view of the Vision AVTR, with its "fins" raised
Like most Mercedes Vision concepts, the AVTR is purely a design dream; an exercise in what could be, and in possibilities
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Like most Mercedes Vision concepts, the AVTR is purely a design dream; an exercise in what could be, and in possibilities
Renewable and recyclable/compostable materials are found throughout the Mercedes-Benz Vision AVTR concept
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Renewable and recyclable/compostable materials are found throughout the Mercedes-Benz Vision AVTR concept
Seating in the Mercedes-Benz Vision AVTR concept is made to "flow"
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Seating in the Mercedes-Benz Vision AVTR concept is made to "flow" with the occupants
Menus to control aspects of the Vision AVTR concept are virtual, projected to the user's hand
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Menus to control aspects of the Vision AVTR concept are virtual, projected to the user's hand
There is no steering wheel in the Mercedes-Benz Vision AVTR concept, as it's replaced with this control rest
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There is no steering wheel in the Mercedes-Benz Vision AVTR concept, as it's replaced with this control rest
The Vision AVTR is designed to drive from either side of the vehicle
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The Vision AVTR is designed to drive from either side of the vehicle
The Mercedes-Benz Vision AVTR is a battery-electric vehicle using a graphene-based organic cell chemistry that has no rare earths or metals and which is fully recyclable
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The Mercedes-Benz Vision AVTR is a battery-electric vehicle using a graphene-based organic cell chemistry that has no rare earths or metals and which is fully recyclable
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In collaboration with the upcoming Avatar film, Mercedes-Benz has unveiled a new concept car at CES 2020. The car, called the Vision AVTR, is named for "Advanced Vehicle Transformation." The concept aims to blend human, machine, and nature.

Like most Mercedes Vision concepts, the AVTR is purely a design dream; an exercise in what could be, and in possibilities. As a visual, MB designers took the Avatar sequel's flowing, natural motif and encapsulated it into a "One Bow" design element for the car ... giving the AVTR a distinctly organic feel.

The Vision AVTR is designed to be driven from either side. "Bionic flaps" (33 of them) along the vehicle's bodywork communicate both with the driver and from the driver to the outside world. What they're communicating is unclear, but Mercedes says they use "naturally flowing movements in subtle gestures."

The design also means that the interior is clearly visible from outside, showing that the organics continue inside. The conventional automotive steering wheel is missing, replaced by a knob-like "control unit" that is biometrically linked to the user. Recognizing heartbeat and breathing, the unit allows the driver to make the vehicle "come to life" and be driven only with gestures.

A rear view of the Vision AVTR, with its "fins" raised
A rear view of the Vision AVTR, with its "fins" raised

Menus and controls come in the form of projected menus, which appear on the user's hand during operation. Both the driver and passengers have access to menus, which differ by function. Meanwhile, a curved display module gives a visual connection to the outside world. Renditions from Mercedes make this appear as a sort of augmented reality for interaction.

As for the Mercedes-Benz Vision AVTR itself ... the concept is a battery-electric vehicle using a graphene-based organic cell chemistry that contains no rare earths or metals, and which is fully recyclable. It includes compostable materials in its (currently conceptual) makeup.

Seating is clad in vegan Dinamica Leather and a wood called Karuun (derived from rattan).

The Mercedes-Benz Vision AVTR was unveiled at CES in Las Vegas, and will be on display for the duration of the show.

Source: Mercedes-Benz

View gallery - 11 images
2 comments
guzmanchinky
Just took my daughter for her first driver's license application. I wonder if her generation is the last to actually need to learn how to drive...
Worzel
Wouldn't do well in the Dakar rally, I think, nor on many real roads around the world. Strictly on a showroom floors only.