Holiday Destinations

hub by Premier Inn hotel will allow guests control their room with a smartphone

hub by Premier Inn hotel will allow guests control their room with a smartphone
hub by Premier Inn is a new hotel chain that allows guests to search for rooms, book, check-in and control room facilities using a smartphone app
hub by Premier Inn is a new hotel chain that allows guests to search for rooms, book, check-in and control room facilities using a smartphone app
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hub by Premier Inn is a new hotel chain that allows guests to search for rooms, book, check-in and control room facilities using a smartphone app
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hub by Premier Inn is a new hotel chain that allows guests to search for rooms, book, check-in and control room facilities using a smartphone app
Rooms at hub by Premier Inn are designed to be "compact and clever," with desks that slide-out from the bed to save space
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Rooms at hub by Premier Inn are designed to be "compact and clever," with desks that slide-out from the bed to save space
Storage is built into the beds at hub by Premier Inn to save space
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Storage is built into the beds at hub by Premier Inn to save space
Guests at hub by Premier Inn hotels can control the temperature and lighting in their room via a smartphone app
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Guests at hub by Premier Inn hotels can control the temperature and lighting in their room via a smartphone app
Rooms at hub by Premier Inn feature a Hypnos pocket-sprung bed, free Wi-Fi and a 40-in inch smart screen TV
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Rooms at hub by Premier Inn feature a Hypnos pocket-sprung bed, free Wi-Fi and a 40-in inch smart screen TV
A control panel is built into the headboard of beds in hub by Premier Inn hotels, which allows guests to control the room facilities in the same way that they can using the smartphone app
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A control panel is built into the headboard of beds in hub by Premier Inn hotels, which allows guests to control the room facilities in the same way that they can using the smartphone app
The control panel allows guests to control the room facilities in the same way that they can using the smartphone app
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The control panel allows guests to control the room facilities in the same way that they can using the smartphone app
hub by Premier Inn hotel rooms feature a dual-shower ensuite bathroom
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hub by Premier Inn hotel rooms feature a dual-shower ensuite bathroom
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Hotel rooms can be impersonal and transitory places, designed for a high turnover of guests. To make the hotel experience more comfortable, the new hub by Premier Inn chain will put control into the hands of customers, who will book, check-in and control their room facilities via a smartphone app.

Technology is becoming increasingly prevalent in hotels as a means of providing guests with a better service and improving efficiencies. The SaviOne robot butler, for example, recently began a trial period delivering room service at the Aloft Hotel in Cupertino. Whereas the SaviOne robot can benefit the hotel by automating a process that was previously manual, the aim of the hub hotel app is to improve the comfort of the customer.

A control panel is built into the headboard of beds in hub by Premier Inn hotels, which allows guests to control the room facilities in the same way that they can using the smartphone app
A control panel is built into the headboard of beds in hub by Premier Inn hotels, which allows guests to control the room facilities in the same way that they can using the smartphone app

The app will allow users to search for and book rooms, as well as check-in online. Once in their room, guests can use the app to change the temperature and lighting according to personal preferences, as well as select TV and radio channels and stream content from their smartphone or tablet to the 40-in inch smart screen TV. They will also be able to pre-order the following day's breakfast via the app.

According to Whitbread, the parent-company of hub by Premier Inn, the rooms will be designed to be "compact and clever." At 11.4 sq m (123 sq ft), the size will allow Whitbread to maximize the number of rooms it can fit into a single hotel, helping to keep costs down for guests. Storage space will be built into beds and pull-out desks will slide away when not in use to save space. Each room will feature a Hypnos pocket-sprung bed, a dual-shower ensuite bathroom, and free Wi-Fi.

Guests at hub by Premier Inn hotels can control the temperature and lighting in their room via a smartphone app
Guests at hub by Premier Inn hotels can control the temperature and lighting in their room via a smartphone app

Whitbread is planning to open 40 hub by Premier Inn hotels across the UK by 2018. The first will open in Covent Garden in November this year with a further three openings planned for 2015.

The video below provides an introduction to hub by Premier Inn hotels.

Sources: Whitbread, hub by Premier Inn

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2 comments
2 comments
BigGoofyGuy
I think that is neat yet nerdy; being a nerd, I like it.
Stephen N Russell
what if U dont have a smartphone??