Michelin has been one of the world's leading tire brands for 120 years, but Michelin's humanization of the brand using Bibendum the Michelin Man is now business school "best practice" and the copy of the original Bibendum poster going to auction in Paris this week could see remarkable prices.
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Michelin is exploring the potential for improvements in tire technology with its Vision concept tire that is airless, 3D printed, equipped with sensors, biodegradable, and not just a tire, but a tire and wheel in one.
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If the Michelin Design Challenge is anything to go by, endurance racing is tame compared to what we can expect in 2030. The winners each take a different angle on what racers of the future will look like, using tech from AI to tire-mounted batteries to gain an edge on the competition.
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Porsche is hitting the Los Angeles Auto Show in a big way this year and taking center stage is a drool-inducing gray and yellow beauty on four Michelins – the Porsche Cayman GT4 Clubsport.
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A punctured tire is the definition of a bad day, but Michelin is taking some of the sting out as it announces the opening of its newest North American plant, which the company says is the first in the world dedicated to the manufacture of airless tires.
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Mexican auto-designer unveils its VŪHL 05 supercar this week in London ahead of its track debut at Goodwood next week.
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Mexican supercar manufacturer VŪHL, to finally unveil its 05 supercar next month at the Goodwood Festival of Speed
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Renault and British designer Ross Lovegrove have gone beyond the concept car in creating the Twin'Z.
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The hugely innovative Nissan DeltaWing Project is of greater fascination than most current auto racing efforts as it is so very different. The team recently tested the car in the wet at the U.K.'s Snetterton circuit - great pics
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The theme for the 2011 Michelin Design Challenge was to have designers come up with a vehicle that could be enjoyed by people local to them in 2021.
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