Automotive

Fisker Ocean electric SUV unveiled at CES

Fisker Ocean electric SUV unve...
On display now at CES, the Fisker Ocean SUV is a fully electric sport utility vehicle
On display now at CES, the Fisker Ocean SUV is a fully electric sport utility vehicle
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Fisker's California Mode for the Ocean includes all windows down, including the rear pillar glass and the rear window
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Fisker's "California Mode" for the Ocean includes all windows down, including the rear pillar glass and the rear hatch window
The Fisker Ocean has a 80-kWh battery for at least 250 miles of range per charge
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The Fisker Ocean has a 80-kWh battery for at least 250 miles of range per charge
The Fisker marque and an interior light indicate the charging state of the Ocean SUV when plugged in
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The Fisker marque and an interior light indicate the charging state of the Ocean SUV
On display now at CES, the Fisker Ocean SUV is a fully electric sport utility vehicle
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On display now at CES, the Fisker Ocean SUV is a fully electric sport utility vehicle
Ready for the beach? We can assume that the Fisker Ocean will have AWD
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Ready for the beach? We can assume that the Fisker Ocean will have AWD
The Fisker Ocean electric SUV, unveiled in the flesh at CES in Las Vegas
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The Fisker Ocean electric SUV, unveiled in the flesh at CES in Las Vegas
The unusually sleek Fisker Ocean will be the platform upon which at least two more Fisker vehicles are made
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The unusually sleek Fisker Ocean will be the platform upon which at least two more Fisker vehicles are made
The profile of the Fisker Ocean is very similar to that of the Jaguar Land Rover Evoque
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The profile of the Fisker Ocean is very similar to that of the Jaguar Land Rover Evoque
A full rooftop solar panel on the Fisker Ocean can provide up to 1,000 miles of charge per year
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A full rooftop solar panel on the Fisker Ocean can provide up to 1,000 miles of charge per year
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Fisker has finally unveiled its Ocean all-electric sport utility at CES in Las Vegas. Fisker is targeting a 250 to 300 mile range for the Ocean, coupled with high-end luxury and extensive use of sustainable materials.

The new Ocean SUV was unveiled first to a small crowd of pre-purchase buyers, who should each receive one of the electric SUVs when they enter production in 2021. It was then shown to media and social media influencers on the CES show floor. The platform for the Ocean, Fisker says, will underpin two more production models coming shortly after the SUV launches.

The company first announced the Ocean with the #ReinventTheSUV hashtag in March of 2019, following through on conceptual drawings with renderings of a pre-production model in October. At CES is the physical pre-production model, sporting aerodynamics that include retracting door handles, a solar panel roof, and signature Fisker looks that carry a hint of Jaguar.

Henrik Fisker, whose first company built the Karma and who is revitalizing under new ownership, has big plans for Fisker Inc. The automaker is aiming towards a million units of production by 2027, based on expected demand and the relatively low price point of the Ocean.

A full rooftop solar panel on the Fisker Ocean can provide up to 1,000 miles of charge per year
A full rooftop solar panel on the Fisker Ocean can provide up to 1,000 miles of charge per year

Pricing for the new SUV begins at US$37,499 "for a limited number of vehicles," with leases starting at $379 per month (including all maintenance and service). Fisker has not announced pricing after that "limited number," however, but is not including federal or local level tax credits in its initial pricing. The company is also offering a "no long-term contract" lease, an unusual first in the business – which is, of course, given through a mobile app. The lease allows the buyer to keep the vehicle as long as wished, provided the down payment ($2,999) is made. Fisker is also offering insurance and payment options via that app.

The Ocean is being billed as the world’s most sustainable vehicle, with several features to support that claim. For instance, a full-length solar roof that Fisker says will deliver enough charge to for 1,000 extra miles per year. Carpeting in the Ocean is made from regenerated nylon via abandoned fishing net waste, and the interior of the Ocean is vegan-friendly, made entirely of polyurethane, rayon, polyester and repurposed rubber, plus it produces low chemical emissions.

Ready for the beach? We can assume that the Fisker Ocean will have AWD
Ready for the beach? We can assume that the Fisker Ocean will have AWD

The Fisker Ocean has an 80-kWh lithium-ion battery pack and a range of 250 to 300 miles (402 to 483 km) per charge depending on driving conditions, though those figures are not yet EPA-rated.

Other innovations in the Fisker Ocean include close ties to the Fisker Flexee app, which ties a smartphone to the vehicle. This allows in-car karaoke and, Fisker says, near-seamless app integration between phone and vehicle.

Source: Fisker

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4 comments
guzmanchinky
I have a Fisker showroom right down the street. Still, I think you'd have to be very brave indeed to buy one of these given the nature of the company. If they go belly up, your car becomes worthless...
Matt Fletcher
If Fisker wasn't owned/bought by Wanxiang Group no one would consider anything they say worth listening to, after Fisker drove the company to bankruptcy. Henrik has a good track record as a good designer but as far as being an honest guy who can manufacture something that record is terrible. As for the price range that's clearly not currently possible but leasing it is an excellent idea! Takes the risk out of getting stuck with the vehicle if it goes under again, meanwhile allows cash flow to keep production going. Another advantage of direct leasing is it allows the company to address/resolve issues with the vehicles as they arise & correct production issues as soon as problems are noticed without having to have a huge expensive recall. Thumbs up on that idea.
Dave X
I agree that the leasing idea is doable for most and it appears to be economical unlike many auto leasing plans currently offered by car companies. The Fisker Ocean would be an excellent complement to any gas or diesel powered vehicle already in your garage.
ljaques
Not a bad looking car at all. (Well, all their noses are homely.) That will give Elon a run for his money on the Model 3, if everything goes well for Fisker. I wonder if they've done the ol' Chiwan reverse engineering clone of a Tesla drive pack, or ventured out on their own. That's not a bad lease price, especially for someone who is used to putting lots of fuel in an ICE car. Good luck, Fisker.