Automotive

Toyota’s US-bound e-SUV might just be a bargain

Toyota’s US-bound e-SUV might just be a bargain
The C-HR is set to become Toyota's smallest battery-powered crossover and its most affordable e-SUV
The C-HR is set to become Toyota's smallest battery-powered crossover and its most affordable e-SUV
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The C-HR is set to become Toyota's smallest battery-powered crossover and its most affordable e-SUV
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The C-HR is set to become Toyota's smallest battery-powered crossover and its most affordable e-SUV
The C-HR is slated to arrive in American dealerships by March this year
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The C-HR is slated to arrive in American dealerships by March this year
The C-HR features a new 14-inch Toyota Audio Multimedia infotainment system and paddle shifters on the steering wheel
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The C-HR features a new 14-inch Toyota Audio Multimedia infotainment system and paddle shifters on the steering wheel
The C-HR will come in two trims: SE and XSE, with 18-inch and 20-inch wheel options
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The C-HR will come in two trims: SE and XSE, with 18-inch and 20-inch wheel options
The C-HR might become one of the USA's most affordable electric cars
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The C-HR might become one of the USA's most affordable electric cars
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It’s been a while since Toyota revealed plans to launch the new electric C-HR SUV. It’s set to become the company's smallest battery-powered crossover, and not just that, it will also become Toyota’s most affordable e-SUV.

Speaking of which, we understand that pricing details for the C-HR should break out before the end of January. That’s per CleanTechnica, which claims to have confirmation from a Toyota representative via email.

Even the launch isn't that far off, with the compact SUV slated to arrive in American dealerships by March this year. Now, don’t forget Toyota discontinued sales of the C-HR in the US in 2022. So it's somewhat of a big deal for the Japanese manufacturer to not just bring the car back, but to go big with it.

The C-HR is slated to arrive in American dealerships by March this year
The C-HR is slated to arrive in American dealerships by March this year

The electric SUV will come powered by a 74.7-kWh battery, which will provide up to 290 miles (467 km) of driving range. It will get a native NACS charging port, which will let you access Tesla Superchargers throughout America. And as for charging numbers, it can go from 10% to 80% in about 30 minutes via a 150-kW DC fast charger.

As for the motor, the C-HR runs on dual electric motors producing a total of 338 horsepower. Coming as standard all-wheel drive, it sports a 0 to 60 time of about 5 seconds.

On the outside, it gets Toyota's new "hammerhead front end," similar to the current crop of Corolla and Crown models. The dimensions are the same as the Volvo EX30 and Kia Niro EV – two cars it will likely compete against. So it sits well in its class while being considerably shorter – some 6.7 inches (170 mm) – than Toyota's existing electric SUV on the market, the bZ.

The C-HR features a new 14-inch Toyota Audio Multimedia infotainment system and paddle shifters on the steering wheel
The C-HR features a new 14-inch Toyota Audio Multimedia infotainment system and paddle shifters on the steering wheel

Inside, the cabin is definitely an improvement over the Toyota cars we're used to. There’s a new 14-inch Toyota Audio Multimedia infotainment system that comes with standard wireless Apple CarPlay and Android Auto. You get paddle shifters on the steering wheel that control the regenerative braking power.

Features like a power liftgate, low-profile roof rails, rain-sensing wipers, and a heated steering wheel and front seats are all standard. It will come in two trims: SE and XSE, with 18-inch and 20-inch wheel options alongside a whole host of single and two-tone paint options.

But honestly, do you see anything extraordinary in those specs? Probably not. So what exactly do I mean by Toyota going big with the C-HR?

The C-HR might become one of the USA's most affordable electric cars
The C-HR might become one of the USA's most affordable electric cars

Well, it’s the fact that the C-HR is on track to undercut most of its direct competitors. Consider this: the 2026 bZ starts at just US$34,900. With the C-HR being positioned below the bZ, we might just see a $30,00-price tag. If that turns out to be the case, it will not only become Toyota’s most affordable e-SUV but also one of the most affordable electric cars in the US.

Source: Toyota via CleanTechnica

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6 comments
6 comments
paul314
Nothing extraordinary in those specs is exactly what's important. It's a sign of EVs becoming mainstream. Just a car that people will buy because it provides decent value and a good driving/riding experience. (I was actually encouraged by the non-crazy 0-60 number, which means the car isn't designed to attract idiots who like to drive dangerously.)
Username
It's a nice enough looking car but once it's on a car lot it will look exactly like all the other cars. Since it will be the least expensive one , it should sell well.
TechGazer
Will there be a shift from SUVs and crossovers to actual cars again? SUVs took market share due to fuel efficiency requirements not applying to "trucks". No fuel efficiency requirements for e-vehicles, so no need for a truck chassis. There's probably a big market for vehicles optimized for commuting.
DavidB
I’m with @TechGazer on at least one point: someone please make EVs that aren’t SUVs or pickup trucks!
I, for one, am STILL hoping for a convertible coupe (rear seat optional) with a range of at least 250 miles and a price tag of ~$40K.
Uncle Anonymous
A driving range of only 467 km with a 100% charge when the driving conditions are perfect? My 2025 Forester gives me around 800 km highway at highway speeds and 700 km city on a full tank. 30 minutes to get an 80% charge? It takes me around 3 minutes to fill my Forester, and 80% of 467 km means to 373.6 km, BTW. Forced to use infrastructure run by a company whose leader is a Nazi? I fill up are any number of stations who have nothing to do with Musk's companies.
Hard pass...
Donny D
Another EV. Still don’t want one! Seriously people where are you going to plug in all these vehicles? Where are you going to get the electricity for these, AI data centers, etc? More importantly where is the money generation going to come from so people can buy these more expensive vehicles? The economy is stalling and AI is replacing workers by the thousands every single day. People have less and less to spend on EVERYTHING. I guess own nothing and be happy is the future and car ownership will be as Elon Musk envisions it. You won’t own one.